Once I graduated in Trade & marketing Management I started going to job interviews, as I am a fan of the casual but very chic style, when it comes to dressing; office shoes were not very present in my wardrobe, I could say I didn’t have them. And as “the first impression is what counts”. I set out to look for office shoes here in Rotterdam, although I looked a lot they were all very uncomfortable to walk in, or the design was not so nice and those that were good, the prices were exaggeratedly expensive. I ended up buying the ones from a designer . AND I ASKED MYSELF, IS IT BECAUSE MEN DESIGN WOMEN SHOES, THAT THEY ARE SO UNCOMFORTABLE?🤣🤣 And that’s when I got the idea to look for women’s shoes from the point of view of a woman here in Holland. My focus was first on the Latin market, but now I sell to everyone with different tastes, understanding that there are many women in the world who identify with more cheerful colors and more comfortable shoes when it comes to dressing. And I’m super excited to be able to connect with those amazing women, who don’t want to be grey either. They want to shine and express themselves through their outfits.